--- title: "Download: The Buyer's Guide to Streaming TV White Paper" description: This white paper takes a granular look at some of the major ad-supported publishers. It includes a variety of details related to each streaming service’s audience, content, and advertising opportunities. image: https://lp.tatari.tv/hubfs/Angle%2045%20-%20Cover%20Closed%20copy.jpg --- - Module Library - [Documentation](https://www.hubspothero.com/clean-documentation) - [Support](https://www.hubspothero.com/support) - Style Guide [![Logo-image-white](https://lp.tatari.tv/hs-fs/hubfs/Logo-image-white.png?width=153&height=27&name=Logo-image-white.png "Logo-image-white")](http://tatari.tv) - [Default HubSpot Blog](https://tatari-5147324.hs-sites.com/blog) ![Streaming_WP](https://lp.tatari.tv/hs-fs/hubfs/White%20papers/Streaming_WP.jpg?width=3000&height=1987&name=Streaming_WP.jpg) #### Download White Paper ## **$29.29B** 2024 projected CTV advertising spend ## **68.4%** Of the US population are CTV users ## **2 hours** Daily time spent on CTV ### The Advertiser's Guide to Streaming TV Advertising This white paper takes a granular look at some of the major ad-supported publishers. It includes a variety of details related to each streaming service’s audience, content, and advertising opportunities.  - Audience: size, demographic breakdown, behavioral data  - Content: library size, video mix, key show/movie titles - Advertising: targeting capabilities, innovative ad products, acceptable creative lengths, minimum spend requirements To capture this information, Tatari surveyed senior-level sales executives from each respective service. All information is reflective of Q3 2023.   ![](https://lp.tatari.tv/hubfs/Streaming_WP-png.png) ## Download for Free ##### Title Goes Here ##### Title Goes Here - Product - Services - About ##### Title Goes Here Title Goes Here - Best Case - People - Use This - Respect ##### Title Goes Here Title Goes Here - Column 3 - Sub Nav - Sub Nav - Testing 2 - Testing 3 ##### Recent News [![Tatari_Lockup_White_4x (3)-2](https://lp.tatari.tv/hs-fs/hubfs/Tatari_Lockup_White_4x%20(3)-2.png?width=100&height=23&name=Tatari_Lockup_White_4x%20(3)-2.png "Tatari_Lockup_White_4x (3)-2")](http://tatari.tv) Copyright © 2020 Tatari, Inc.